The Power of Content Marketing Storytelling

The Power of Content Marketing Storytelling

3 Easy Ways to Increase Your Social Media Engagement

Once upon a season your social media marketing strategy was maybe principally focused on sharing links to third-party content with your gathering. Well, those epoches are over, and if you want to stand out in the crowded and boisterous online environment, you need to focus on content marketing storytelling.

We all adoration a fascinating storey. Whether it’s an adventure, comedy or fairy story. Legends affect people’s sentiments, which we as marketers know can then influence buying decisions and symbol loyalty.

According to Jennifer Aaker, a psychologist and prof at Stanford University, stories are up to 22 times more memorable than facts.

Here’s a great example of how a enthusiastic narration causes, stimulates and increases patriotism and social media date. SoulCycle is a trendy spinning studio that tempts beings to try out a moderately pricey class by using an emotional narrative.

This is also an example of brand positioning, but SoulCycle consumed it as a content article across online programmes and on studio walls 😛 TAGEND

Warby Parker story

Originally published here.

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