Reputation Marketing Outcomes

Reputation Marketing Outcomes

  1. Build a positive image and presence among your business community. Consequently, you will have a better visibility in the local business groups or social membership clubs. Such visibility opens your business to numerous possibilities.
  2. Given that you have a positive image in the community, you will gain influence and everybody will give you attention when you speak.
  3. Numerous people, among them your business peers, will seek advice from you. At the same time, they would like to be associated or linked to your business and you also.
  4. The benefits reaped will extend to your family members because they are seen as a pillar to your achievements. It is a common belief among many people that “Success begets Success” or “They are a Prosperous Family”. People develop such beliefs because most of them tend to be very accurate.
  5. Every business, despite being successful, requires new clients on a constant basis. Your business will grow steadily because it will have a constant flow of new clients.
  6. Employee productivity will increase. Employees are motivated by the fact that they work in a flourishing and respected business. As such, they work extra hard to maintain this business status thereby increasing productivity and profits. More profits means salary increases which further boosts the morale and happiness of your employees. The success of your business will create an upward spiral of “Shared Success” which results into a “GREAT BUSINESS”.
  7. Your credit rating among financial institutions and other financial partners will improve. Financial partners and institutions such as banks will offer higher credit (most likely at improved terms) because they have trust in your business.
  8. Other businesses will tend to transact with your business due to your excellent reputation. Consequently, your business will have a higher purchasing power.
  9. It will be easy to charge or sell your services or products at a premium price because clients believe quality comes at a price. It will be easy to respond to customers who complain about the premium prices because you can refer them to the internet to see what other clients say about your business. You can also reply confidently by saying “My customers are very content and satisfied with my products and services”.
  10. Your business’ equity will increase from time to time due to the fact that the value of your business has grown. There is no limit to your business growth.
  11. Your business review will continue to be excellent because it is human nature to follow the tide. When clients are deciding whether to leave a bad or good review, they first go through the other reviews. Since many reviews are good, the client will also leave a positive review. In fact, research findings indicate that people will tend to leave good reviews if a majority of the other reviews are good. On the other hand, there is high likelihood that they will not post a good review if the others are bad, even if they wanted to leave a good one. It is also proven that clients will go to a business with many great reviews than one with 2 or 3 reviews.
  12. Your business sales will increase due to the Amazing Five Star Reviews which will be very persuasive to clients who doubt your business.

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