Photo Credit: Rod Foster
There’s a little growth hack that every ecommerce place should be using.
It’s the easiest hack … it doesn’t require money, you don’t need a following, and it works instantly.
But you know what? No one is using it.
Can you guess what it is?
Well, I’ll give you hint … time look at the persona above.
It’s not related to SEO, paid ads, or anything else you are used to reading about here on the blog.
The beautiful fraction about it is no one is leveraging it, which signifies it acts roughly 100% of the time.
A simple channel to get more ecommerce auctions
Alright, do you want to know what it is? Well, I’ll give you one more hint before spilling the beans.
If you watched a video like this on YouTube about the best makeup makes, what do you think would happen?
There’s a good chance you’ll buy one of the products recommended. And if you don’t, someone else will.
The issue is, it merely succeeds if you produce fairly video views.
And I have a lot of articles breaking down how to get more YouTube traffic like 😛 TAGEND
YouTube for E-Commerce: The Art of Selling Without Selling Is YouTube Worth It? 7.6 Million Views Last-minute, Here’s What I Learned How to Hack YouTube SEO- 26 Tactics for Gaining Top Results How to Get More YouTube Views
There is one big problem … there is no guarantee that your video will rank on YouTube or get enough views.
But what if I told you that there is a direct that is highly relevant to ecommerce and you can easily get 20,000 plus ends per video?
Best of all, there is no competition and you can do it every single time, without even having a following!
How to get 29,090 video looks on Amazon
You once know about YouTube Live, Facebook Live, Instagram Live … and you may even is well known LinkedIn Live.
But did you know about Amazon Live?
Just like all of the other live stages, it use similarly, but the whole purpose is to show off and promote your commodities so you can drive more brand awareness and sales.
The video above is by Skincare by Alana . Alana presented tips in the video about how to reduce puffiness around your eyes and how to realize them brighter.
Can you approximates how many views that video received in the first week it aired?
Well, based on the headline above you are probably going to guess 29,090. That is correct.
And all Alana spent was $200 to boost the video.
It’s not just Alana who is discover big success … I know 2 other parties that are getting same reactions, but they won’t let me share their stats as they are white labeling other people’s commodities and don’t want greater competition.
So how do you get thousands of views from Amazon Live?
Well, there is a simple process … let’s break down how you can do it step by step.
Now before we get into that, I need to be transparent: You are going to find it a bit awkward at first. But after you do it a few times, you’ll find that it is easy and fast.
Stair# 1: Download the Amazon Live app
You probably have an iPhone or an Andriod device. Log into your app place and download the Amazon Live app.
Although you can contemplate Amazon Live on your desktop computer, you can’t post a video unless you do it from your phone.
When you install the app, make sure you let Amazon to access everything on your phone. This will come in handy later when you try to upload your slate portrait. I will get into what a slate image is later on…
Pace# 2: Open the app
Now open up the app. Once it’s opened it will glance something like this other than the fact that you won’t have any videos.
On the bottom left you will see a “Streams” navigational option and that will show you all of the videos you have aired.
On the bottom right you will see a “More” navigational option that shows you all the preferences and options you have.
And to get started, you would click the “+ ” button at the bottom.
Step# 3: Getting started
When you sounds the “+ ” button at the bottom, you’ll watch a screen that looks like this 😛 TAGEND
Amazon Live has a cool pattern state piece. I highly recommend you start off with a practice run or two.
Once you get the hang of it, create a real live video. But before you do you’ll want to add concoctions that you want to promote. You can select one or multiple.
As for video generator, your phone camera will be the easiest. There are other options as well such as an encoder and interesting thing for video ninjas, but I would just use your phone camera( also known as phone cam) as it’s simple and works well.
You’ll too have to name your live creek. This is where you enter the title of the video.
This is very important because if your claim sucks, you won’t get as countless viewpoints. If you don’t know how to write amazing headlines, check out these announces 😛 TAGEND
The Step-by-Step Guide to Writing Powerful Headlines How to Write Headlines People Can’t Help but Click[ Formulas Inside ] The Definitive Guide to Writing a Headline that Doesn’t Suck( Tips, Tactics& Tools Included ) How to Boost Your Social Shares Through These 10 Headline Formulas How to Fail-Proof Your Ad Campaigns with These 7 Headline Formulas
Step# 4: Boost your video
It doesn’t take much coin to get thousands of views. Technically, you will get thousands of views without spending a dollar. But if you want to invest a few hundred dollars it will go a very long way.
Again, this tactic works without spending any money, but a few cases dollars can be used to get a lot more traction.
Step# 5: Schedule or post your video
You’ll have 2 alternatives when the time comes to posting your video. You can go live and post right away, or you can schedule your video to go out.
If you haven’t filmed your video during peak hours, I recommend that you schedule it. The last act you want to do is publish a video in the midst of the light or too early in the morning.
Pace# 6: Add a slate portrait
A slate image is a cover image. This is what people see when browsing Amazon Live. Here’s an example of a slate portrait 😛 TAGEND
Photo Credit: Rod Foster
Remember how I said you’ll want to allow the app access to files on your telephone? You’ll want to do that so you can upload a slate image.
Gradation# 7: Show a flag
You need to show a flag. It will change the number of sales you generate.
You have 2 alternatives when it comes to showing a flag. The first is to share a promotion with the views, and the second largest is to share a tradition message.
When you select the “share a promotion” option, your promotion will be displayed as a flag at the lower end of your video. Customers can click on the banner to apply the promotion to their account.
And when you have chosen the “share a custom message” option, your custom-made theme will be exposed as a banner at the bottom of your video. People can obscure the theme at any point.
You can measure both options, but I recommend that you at least “share a promotion” so it reaches it easier for people to get a discount with precisely a click.
Pace# 8: Watch the sales roll in
Alana merely made one marketing on her first video, but that’s because she didn’t push very hard-boiled. She once knows how to drastically improve that number and, in a little, I will go over how to generate hundreds of sales through Amazon Live.
The other notes I have access to have generated hundreds of marketings through Live. One has created 391 auctions so far from 2 videos and the other has generated 328 sales from 3 videos. And I will share below why they were able to generate marketings and why Alana wasn’t.
How to maximize your sales from Amazon Live
Here’s how to get more sales 😛 TAGEND
Buy equipment- if exploiting your telephone, get an awesome hoop lamp and a vertical phone owner. It will NOT preserve horizontally. This will help improve the quality of your video. Sell, exchange, realize- Amazon demands this piece to sell, sell, and then sell some more. This is the big mistake Alana made and she to know each other and will fasten this during her next live video. If you don’t sell, don’t expect auctions. Proposal a discount- Pick an formidable make, and a late dismis. If you don’t offer a dismis you won’t engender over 100 dollars in sales from your live video. If you render more auctions, you’ll commonly get more video sentiments because when you sell Amazon induces more money. I know I have talked in the past about how generating discounts is a bad long-term strategy for your brand. I still stay where you are that. However, live videos are a much different acces to sell in the short term and provide rejects will drive many sales and more awareness abruptly. Because the offer is only accessible during the Live and nowhere else, this is one of the situations where not only do I judge rebates are acceptable but necessary. Be careful- if you are sending tons of traffic to a make and you don’t generate any marketings, you will hurt your Amazon organic standings. For the above reasons, you really have to sell. If you aren’t willing to sell hard-boiled, Amazon Live were not able to be for you. If you act well, it can help with your organic higher-rankings. Appoint a sign- hold a indicate at the beginning of the video that says “UNMUTE ME” or something like that. Amazon appears to track how many people actually listen to your video, and how long they listen. This should help you get more views and sales. Hooking spectators- shaping adventurous proclamations that are true or telling people what you are going to cover last-minute in the video is a great way to keep people hired longer. Poor engagement will lead to very little video sentiments. Structure sovereignty- although I told you to sell hard-bitten, you need to provide amazing information and tips-off at the same time. This will help you become an authority and it should boost your auctions in the long run. Selling without accommodating value will acquire you look bad.
It really isn’t that complicated. As long as you follow the gratuities above, it shouldn’t be hard for you to generate dozens of auctions from each Amazon Live video.
Just like every other video platform, the reach will eventually be limited, and it will be harder to get results. And sadly, there is nothing you can do about it.
For the time being, though, you need to jump on the Amazon Live bandwagon and create as numerous videos as you can. Once you get the process down right and you are seeing auctions, I is generating 1 video each and every day.
I can’t create videos on Amazon Live as I don’t sell ecommerce makes myself, but you can. That’s a requirement that I can’t get around.
So, what do you think about Amazon Live? If you aren’t jumping to create a video after say this, you are missing out.
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