Digital Transformation: Setting Yourself Up for Success

Digital Transformation: Setting Yourself Up for Success

Last week we looked at digital alteration from a CMO’s perspective. This week we’ll look at what it takes to succeed at digital changeover and why some companionships fail to reach high levels of success they expected.

Of the many challenges currently faced by CMOs, digital conversion grades near the top of the priority list. Here are some statistics that recommend it is perhaps the number one priority for countless CMOs.

87% of firms be considered that digital transformation is a competitive opportunity. 27% of senior executives remember digital transformation is now such matters of survival. 33% of organizations recognize digital alteration as an enormous challenge. Today’s directors forecast their companies are 25% of the way towards realise the end-state image for their digital curricula. 52% of elderly execs cite a lack of opennes with technology to be a barrier to digital changeover. Only 48% of marketers say they feel highly technical in digital sell.

( https :// facets/ sections/ 2015/3/ 23/ mind-blowing-stats-digital-transformation.html #gs. RHD5n 2A)

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